Case Study
THE POWER AND POTENTIAL OF HOME WARRANTY PROGRAMS | A Win for the Customer and for the Utility
Posted to American Water Homeowner Services
image credit: AmWater
The economic downturn has impacted utilities and their residential customers alike.
Many utilities are searching for solutions that they can rapidly deploy to help replace at least some of the revenue lost through recent payment moratoria.
For many utilities, home warranty programs are proving to be a boon, benefiting both the homeowner (through low monthly payments for a warranty that eliminates the potentially high cost of home repairs) and the utility (through significant new revenue streams and an increase in customer satisfaction).
This case study highlights:
- A revenue model that illustrates the potential financial benefit for utilities.
- Several prominent studies that quantify the improvement in customer satisfaction ratings once utilities begin to offer home warranty programs.
- Actionable 'next steps' that utilities may follow to deliver a home warranty service program for their customers.
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