Questline
Questline is a marketing and technology agency that builds engaging experiences throughout the utility customer journey, boosting program participation and overall satisfaction.
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Energy-focused content provider Questline introduces more flexible content options
This item is part of the Special Issue - 2018-05 - Customer Care, click here for more
Creating content from scratch can be time-consuming and require resources for which utilities simply aren’t able to staff. For over 25 years, Questline has been a valued resource for expertly crafted energy content solutions. Now Questline is introducing to energy utilities a variety of new, flexible package options to access an even larger, more targeted catalog of customizable assets for customer communications.
From interactive infographics and quizzes to top-rated articles and videos, Questline provides access to over 1,500 digital content assets, as well as the freedom to choose exactly when and where to communicate with your customers.
Energy-focused content provider Questline introduces more flexible content options
Creating content from scratch can be time consuming and overwhelming. For over 25 years, Questline has been a valuable resource for expertly crafted energy content solutions. Now, we’re providing utilities with more flexible options to access an even larger, more targeted catalog of customizable assets for their marketing needs.
Regardless of channel, ongoing production requires copywriters, designers and producers. Questline Content was designed with this challenge in mind. Easy to access, easy to use and always relevant – our catalog is edited, updated and refreshed frequently with the most current industry data. As we developed the next generation of our offering, being able to create channel-specific content that performs at an optimal level and reaches customers on each platform was key. We’ve found that utilities want access to diverse, customizable assets they can brand, edit and digitally deploy.
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Utility Customer Care - Spring 2018
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