What Do Utility Customers Really Want?
- Jul 8, 2019 6:42 pm GMT
As utilities take steps to modernize their operations, it’s important to understand what customers really want in the most common interactions. Clearly technology can provide much of what customers are looking for, but that’s not the only factor. Taking cues from the other types of businesses they regularly deal with, customers are looking for certain interaction attributes for customer care, outage response, and energy tracking with their utility.
The key attribute for company communications is availability, which plays out in multiple ways.
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