Utilities and the Terrible, Horrible, No Good, Very Bad Year
- Sep 24, 2020 5:47 pm GMT
This item is part of the Special Issue - 2020-10 - Advances in Utility Digitalization, click here for more
Wildfires, record heat, hurricanes, a global pandemic…and who could forget, murder hornets. Maybe it’s just because I have three young children doing online schooling, but 2020 is feeling a bit like Judith Viorst’s famous children’s book, Alexander and the Terrible, Horrible, No Good, Very Bad Day. And to think, we still have three chapters to go.
While it’s been years since utilities first set out to build a customer-centric grid, the truth is that most are at widely varying stages in this transformation. Building a clean, flexible grid means engaging customers and changing behavior like never before. It begs the question, “What does successful engagement look like?” For utilities, maybe it’s as simple as just getting customers to take a minute to pay attention and take action. After all, Accenture famously found that the average home spends just nine minutes a year interacting with their energy provider.
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