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Two New Energy Conservation Behavior Case Studies Earn Landmark Designation

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Jay Kassirer's picture
General Manager Tools of Change

Jay Kassirer is a web publisher with 25 years of experience applying community-based social marketing (cbsm) to energy conservation behaviors. He has contributed to the development of enduring...

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Tools of Change has published two new open-access, full-length, Landmark energy conservation behavior change case studies. Landmark case studies are peer-selected to recognize behavior change programs and approaches that are among the most successful, innovative, replicable and adaptable in the world. Read about “Heat Loss Images, Norm Appeals Raise Impacts in Medicine Hat” and “California’s Energy Conservation Competition” at https://toolsofchange.com/en/topic-resources/energy-efficiency/  Two runners-up have also been published: “Energy Cat Game” and “London Hydro’s Price Plan Pilot Cuts Peak Use.” For information on the Landmark case study nomination process go to www.toolsofchange.com/en/landmark/  Deadline:  June 4, 2021.

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Thank Jay for the Post!
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