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Happy 2022, please go ahead!

image credit: Not known. My brother sent it on WhatsApp.
Norbert Vasen's picture
CEO Birdseye Energy Consulting GmbH

I am on a quest to bring more Energy Managers into industry. Energy Efficiency is behind on Renewable Energy and that is because it is less exciting (is it?) and labour intensive (each situation...

  • Member since 2021
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  • Jan 3, 2022
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So there we have the new year. What is on our mind? A world with many question marks ??? 
In such an environment, eliminating anxiety is the Nr. 1 priority! That is a truth already in normal times: look at the psychology of management and how we tick when making decisions: we have to cover ourselves in the back and keep it simple. Today this is still more valid. 
Lets get back to the root causes and look for simple solutions that will not surprise us on the long run. 
Now, many talk about the choice between Renewable Energy and Conventional Energy, including Nuclear. However, Energy Efficiency is as always in the shadow and still, every saved kWh is as concrete as it can be.

Opening the tap without closing the drain is just plain stupid.

Energy Efficiency comes in a wide variety of styles & concrete options. Many of these make good economic sense and have a high Return on Investment. Certainly with these energy prices. Moreover, they are predictable as few other investments are. Finally it is a simple & reliable approach to resilience. As a direct consequence it is the road to peace of mind that we all need. 

Let’s start well and hurry up to close the drain.

Norbert Vasen's picture
Thank Norbert for the Post!
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