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Net zero effort: We need to talk about the urgent need for behavioural change
Energy investors are often told that solving the climate crisis must be balanced with the equally pressing need to lift people out of poverty. They are also banking on clean technologies to fix wasteful consumption habits. In the first of a two-part series, Energy Flux examines behavioural change, the elephant in the room of the climate debate, and asks whether the ‘technology will save us’ mantra is one that investors need to hear.
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Net zero effort: We need to talk about the urgent need for behavioural change
DEEP-DIVE: The energy industry is transitioning too slowly to save us. There is no technological fix to the wasteful pursuit of affluence
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