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Energy: what's the most important driving factor?

image credit: Questions are super important...or what?
Rafael Herzberg's picture
Consultant energy affairs Self employed

Rafael Herzberg- is an independent energy consultant, self-employed (since 2018) based in São Paulo, Brazil* Focus on C level, VPs and upper managers associated to energy related info, analysis...

  • Member since 2003
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  • Jun 17, 2020

Energy: what's the most important driving factor?

What makes a company or institution, an energy consumer, super successful when the topic is cost metrics?

Three decades of consulting in the energy field have shown me that "asking" is the key to success.

When in a meeting with a C level guy or a board member I hear "what can you do to reduce our energy cost?" then yes, the doors are wide open to discover opportunities.
In Brazil, the predominant culture still reflects "lead, follow or get out of my way". Questions - typically - are not part of this environment. 

Curiosity, doubts, risk perception and entrepreneurship reflect this central characteristic of "asking". They denote the desire to explore the unknown! And so the path to achieve and maintain excellent results is created!

Rafael Herzberg's picture
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Mark Silverstone's picture
Mark Silverstone on Jun 19, 2020

Questions - typically - are not part of this environment.

Asking questions.  What a concept! It is amazing how reluctant people can be to ask and, even more so,  listen to what is said.

I suppose it is because they are certain that they know what is best for everyone.

Bob Meinetz's picture
Bob Meinetz on Jun 19, 2020

Rafael, since we're asking questions, I'll ask one of my own: why are we starting with the assumption corporate profitability and entrepreneurship (being "super successful") are the most important driving factors in energy?

Rafael Herzberg's picture
Rafael Herzberg on Jun 20, 2020


According to my experience asking is essential when it comes to the "learning process".

Bottom line: asking is way better than not asking for a "well educated decision".

Bob Meinetz's picture
Bob Meinetz on Jun 19, 2020

Agreed, Rafael. Though there's nothing wrong with making companies, institutions, and consumers super-successful, it leaves out improving the quality of life for billions of the Earth's inhabitants who have minimal access to energy as a driving force. Aka, helping others.

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