Charley - how is hydrogen from plastic clean? Even if plastic ends up in a landfill, it's sequestered indefinitely, and far better for the environment than converting it to methane then burning it. And despite the technobabble being used to describe Peel L&P's "Distributed Modular Generation" process, that's exactly what's happening:

"The Thermal Conversion Chamber operates without oxygen, so there is no burning, however a non-combusting oxidising agent in the form of steam is added to control the process and the quality of the syngas."

It's not steam reforming but "thermal conversion", using an oxygen-free "oxidising" agent. Got it!