Who Are Smart Home Device Owners?
- Jul 8, 2021 6:01 pm GMT
Promising convenience, entertainment, comfort, energy savings and other benefits, smart home devices have taken off with consumers in recent years. While the economic uncertainty around the COVID-19 pandemic seemed to have impacted this growth, smart speaker adoption continues to exceed “nearly every consumer electronic device”, including, at one point, the iPhone.
Given the potential significant application of these devices for the energy industry, including direct load control, behavioral demand response and energy efficiency programs, the Smart Energy Consumer Collaborative (SECC) recently conducted a survey of 1,500 Americans and 500 Canadians to uncover key attributes of smart home device owners and learn why non-owners have not yet adopted.
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