Utility Customer Care Goes High-Tech While Remaining High-Touch
- May 25, 2019 3:43 pm GMT
This item is part of the Special Issue - 2019-05 - Customer Care, click here for more
In response to the call for articles around the “Transformation of Utility Customer Care”, I would like to share my company’s proactive customer contact strategy and other initiatives that have successfully transformed the customer experience:
Proactive customer contact strategy
Having an effective customer contact strategy involves more than just automated emails. As the customer progresses along their journey, they need different touchpoints to help them with any queries and ensure that services are being delivered to their expectations.
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