- May 21, 2018 8:40 pm GMTMay 21, 2018 1:37 am GMT
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This item is part of the Special Issue - 2018-05 - Customer Care, click here for more
How to Make a Radio Pitch
Radio might seem old-fashioned in today’s high-tech world, but it’s still a medium people often turn to in their homes, offices and cars. As long as the audience fits your target customer, a great way to get free publicity for your business is to have
I recently wrote about considering radio as an important part of your public relations efforts -- and this article provides some details on how to go about making that happen. Remember that pitching the press is both an art and a science and each kind of media outlet requires a different touch.
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