- Jun 4, 2018 4:30 pm GMT
This item is part of the Special Issue - 2018-05 - Customer Care, click here for more
They want independence: Over two-thirds of the people we asked reported that their idea of the utility of the future would be personal solar and wind power.
But they’re looking for more: When asked about satisfaction with options for renewable energy and/or storage, customers fell strongly at either end of the spectrum. That is, most people either feel very satisfied or not satisfied at all. That tells us that some energy service providers get it, but others have a long way to go.
And they want it for everyone: Customers are consistently focused on saving money but with a concentration on equity; they want programs that provide access for all. In their ideal future utility, respondents often combined cost decreases with an increase in renewables and access for everyone.
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