Bolster Your Utility’s Social Media Presence with Photo Contests
- Jul 27, 2021 7:30 pm GMT
Consistently posting relevant and interesting social media content is more difficult than you might think.
Yes, the posting part isn’t hard to do, but too many posts fall flat because they’re boring, repetitive, too promotional or irrelevant. Having a good social media presence is both an art and a science, but plenty of utilities (and businesses and organizations of all stripes) are failing at it.
If you’re looking to periodically spruce up your social media feed, consider some kind of photo contest. These contests can help build community, incentivize customers to follow your channels, build awareness and increase awareness.
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